B. B. A. Business Analytics

a STEM designated degree for future data driven leaders

Business Analytics is an approved STEM major. It is essential for turning data into actionable insights, helping organizations make smarter decisions and stay competitive in today's market. Studying Business Analytics equips you with the tools to solve real-world problems, make informed business recommendations, and add value in any sector and prepares you for roles as a business analyst, data architect, or market analyst. 

Why choose a B.B.A in Business Analytics?

Studying Business Analytics is a valuable choice for several reasonsHigh Demand for Analytics Skills: In today's data-driven world, skilled professionals who can analyze and interpret data to drive strategic business outcomes are needed. Business Analysts are in high demand across all industries including finance, healthcare, marketing and technology. 

• Diverse Career Opportunities: A background in Business Analytics opens doors to various roles, such as data analyst, business intelligence analyst, operations analyst and a variety of other options. 
• Driving Decisions-Making and Innovation: Business Analysts play a key role in identifying trends, making data-driven recommendations, and optimizing bvusiness processes, all of which contribute to an organization's success and ability to innovate. 
• Versatile Skill Set: The skills gained in Business Analytics, including statistical analysis, data visualization, and programming are applicable across industries and highly adaptable to new technologies.  

Program Highlights

Get ready for a variety of roles as you develop technical, soft skills and Domain-Specific knowledge. 

• Technical skills include:
  • Gaining expertise in data analytics and statistical analysis, hypothesis testing and data mining.
  • The skills to create impactful visuals with tools like Tableau and Power BI.
  • Develop programming proficiency in Python and R for data while building reporting and analysis capabilities.
  • Master SQL for data extraction and manipulation.
  • Work with Hadoop and Spark to handle large datasets
• Soft Skills include:
  • Critical thinking and problem solving with data-driven solutions
  • Effectively translate complex data into clear, actionable insights. 
  • Align analytics work with real-world organizational goals.
  • Organize and manage projects, timelines and resources
  • Understand the ethical use of data, privacy and compliance. 
• Apply analytics solutions tailored to specific industry needs. 

Hours Required for Degree

• A minimum of120 hours are required including the completion of:

  • 27 credits from the Business Core,
  • 33 credits from the Business Analytics major core,
  • 2 courses (9 credit-hours) from any upper division 300/400 College of Business course
  • 5 courses (15 credit hours) from any 300/400 Information Systems courses or courses from a list of approved electives.

To see a complete list of classes required visit the CSU Catalog