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Students Create Campaign and Earn Honorable Mention at AMA Case Competition

Cleveland State University students earned an Honorable Mention at the American Marketing Association Case Competition. CSU AMA Case Competition Artwork 2016
 
The recognition places CSU within the top 30 schools out of 91 total in the competition.  The team developed a comprehensive marketing plan for Ice Breakers Cool Blasts Chews, a new product offered by The Hershey Company. The student plan included research, strategy, creative and media recommendations for the target audience.  
 
Students on the team included: CSU AMA Case Competition Artwork 2016
  • Evan Andersky
  • MJ Banchek
  • Colin Barrett
  • Megan Barrick
  • Erin Black
  • Peter Camba
  • Grace Kauth
  • Alice Kim
  • Brian Kovach
  • Zane Krizman
  • Matthew Lapp
  • Steven Linn
  • Lizzy Rudge
  • Emily Taylor
  • Elissa Tennant
  • Andrea Timko and
  • John Winzig

CSU AMA Case Competition Artwork 2016