Global Market Research

Worldwide Market Prioritization Research

There are over 250 countries and territories in the world. Do you know where to start?

Discover the global markets that will bring your organization the quickest, easiest sales first through a Worldwide Market Prioritization Research study tailored to your organization’s individual needs.

VIEW AN ACTUAL CLIENT'S REPORT

Our innovative market research methodology combines quantitative analysis and creative problem-solving to answer the question of where your organization should begin exporting – or where you should expand into new markets and reduces the list to a select few, saving you time, energy and resources.

Most studies can be completed in just 45 days and, best of all, are offered as a discounted service through our Export Assistance Network here at CSU.

Independent Research Studies

We offer three options for independent research studies to help develop a plan of action for the trade missions.

• Single Country Market Analysis
• Single Country Catalogue Pricing Analysis
• Regional Market Potential Report

Single Country Market Analysis

Description and Deliverables: Choose one country (Brazil, Chile, Argentina, Uruguay, Colombia – or other) as the subject of this study. Project will focus on the following: 

• In-country competition breakdown (presence, market share, abilities, etc.)
• Import and general regulatory and legal framework pertinent to your company
• Suggested modes of entry
• Potential prospective end customers and or distributors
• Relevant marketing, media, and current affairs affecting your industry in-country

Single Country Catalogue Pricing Analysis

Description and Deliverables: Choose one country (Brazil, Chile, Argentina, Uruguay, Colombia – or other) as the subject of this study. Project will focus on the following: 

• Comparison of your company’s product pricing across a multitude of products
• Landed cost analysis including projections on the effects of distribution margins
• Review of tariff effects and possible utility of free trade agreements
• Recommendations for price offerings within the target country

Regional Market Potential Report

Description and Deliverables: Member company will receive a report that summarizes the relative market attractiveness across the potential markets to visit during the April trade winds trade mission, albeit at a higher level than what would be presented in a single country analysis. Topics to be studied would include: 

• Presence of favorable and unfavorable market indicators variables that would suggest a higher probability of market success or not across the region by country
• Evaluation of the broad regulatory framework pertinent to your company’s industry or industries
• Presence or lack thereof of competition
• Quantitative scoring of market attractiveness across the South American region

Contact:

Nate Ward, Director, Small Business Development Center Export Assistance Network

PHONE: 216-523-7347       EMAIL:  n.t.ward54@csuohio.edu