AMA Honorable Mention in 2017 Collegiate Case Competition

The Cleveland State University team of students who participated in the American Marketing Association (AMA) Collegiate Case Competition earned Honorable Mention - placing them in the top 25% of over 100 schools nationwide in the competition.

The team of students designed research, developed a marketing strategy and provided media and creative recommendations for Mary Kay with the goal of repositioning the brand to appeal to the 18 to 24-year old demographic. "The final plan was outstanding, and I'm very proud of their work," said Kim Ruggeri, College Lecturer and Faculty Advisor for the AMA.

Students Who Participated include: 
Lauren AnkudaEillin Li
Megan DunlapRiley Monroe
Justin FollmerKevin Moran
Michael FreibergHenry Patricy
Jibreel GouldGabrielle Risner
Amalia JerseEvita Sola
Greg KacsmarikAmanda Thompson
Braden Williams

To learn more about the AMA and the Case Competition, please contact:

Faculty Advisor for AMA:Kim Ruggeri, College Lecturer
Email:k.ruggeri@csuohio.edu

Check out the team's creative here: 

 

 

 

 

 

 

 

Contact Information

Mailing Address
Cleveland State University
Monte Ahuja College of Business
2121 Euclid Avenue, BU 420
Cleveland, OH 44115-2214

Campus Location
Monte Ahuja Hall, Room 420
1860 E. 18th Street
Cleveland, OH 44114
Phone: 216-687-3786

Webmaster
business.marketing@csuohio.edu