Center for Innovation and Entrepreneurship

How To Create A Side Hustle - June 22, 2020

Lauren Bozich and Marianne Carroll, owners of The White Flower Cake Shoppe.Date/Time:

Monday, June 22nd 2020
3:00 PM to 4:00 PM
Register here!

Lauren Bozich and Marianne Carroll - Topic: How I Built This

Lauren Bozich and Marianne Carroll met in 7th grade Junior high in Mentor, Ohio. The two quickly became friends, and stayed friends through high school where they both worked at a Dairy Queen and were introduced to the idea of cake decorating when they were asked to help decorate the ice cream cakes.

After high school, the pair went to separate art colleges. Marianne studied oil painting and graphic design at The Columbus college of Art and Design and Lauren studied movie make up and special effects at The Art Institute of Pittsburgh. During college and afterwards, they worked in various bakeries and worked out of their homes creating custom cakes for friends and family. The home business grew quickly, and word of mouth helped create a huge customer base all over Northeast Ohio! It was in 2006 that they decided to start The White Flower Cake Shoppe, a bakery specializing in custom wedding cakes, and cakes for all occasions.

In March of 2007, they opened their first location in Laplace Shopping Center in Beachwood, Ohio, and quickly became Northeast Ohio’s premiere cake shop specializing in delicious custom made cakes.

In 2008 they were invited to participate in their first of four Food Network Challenges– A Cirque du Soleil Theme competition. Then shortly after were invited back to participate in a Horror Cakes competition, A 40thAnniversary of Sesame Street competition, and a Newlywed competition. The White Flower Cake Shoppe was Cleveland’s first and only bakery to ever appear on the Food Network Cake Challenge!

In 2010, The White Flower Cake Shoppe was chosen out of hundreds of bakeries nationwide as one of four featured on an entire 9 episode season of WE TV’s Amazing Wedding Cakes.This show was filmed over 3 weeks, and featured wedding cakes of local couples, in prominent Cleveland venues like The Ritz Carlton, The House of Blues and The Silver Grille.

In March of 2014, White Flower Cake Shoppe opened its 2nd location, in Solon, Ohio. This location features all of White Flower’s delicious cakes, French macarons, cupcakes, brownies, truffles and more, as well as a classroom for year round Cake Decorating Classes.

In Fall of 2014, White Flower launched The White Flower Cake Shoppe Online School of Decorating to a worldwide audience, selling buttercream cake decorating tutorials in countries all over the world. This being the pinnacle of their career, Marianne and Lauren couldn’t be happier sharing their love of buttercream and cake decorating with students all over the world. The pair also launched an Online Store that offers worldwide shipping of cake decorating supplies and kits.

In July of 2018 The White Flower Cake Shoppe was featured in 2 episodes of Food Network’s Ridiculous Cakes. The episodes featured 2 very large, 100% buttercream birthday. Over the years, the duo contribute their success to a lot of determination, hard work, an amazing production team, supporting and loving families, and their true desire to be the best at what they do.

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